Thursday, November 09, 2006

Glocalization - The Infosys Way

Infosys is going global in a big way and one way of going global and sustaining global operations is to hire foreign talent who would guide the company in their local markets. Infosys had hired 10 US students last year as part of its pilot program. Riding on the success of the program, Infosys rapidly expanded the program and has about 126 students now getting trained at it Mysore campus, Karnataka. These students come from diverse backgrounds. Infosys also has plans to expand its hiring engine to recruit talent from the Europe and Australia. These students would be posted across Infosys's different global office on completion of their training to serve as guiding lights to the Infosys teams working in these markets already.

Check out this video at CNN IBN that gives an insight into this new development that might soon catch up across other IT majors in India like Wipro, Satyam , TCS, etc.

This definitely marks the coming of a full cycle for a company that was blamed as a stealer of American jobs earlier on. It is now showing how globalization not just takes but also gives back.

From the Infosys point of view this move is a crucial step because it marks the beginning of what Thomas Friedman of the "The World is Flat" fame likes to call "Glocalization". Going Global and Local at the same time. Going Global by leveraging on Local talent in foreign markets. If harnessed properly, this single step of the company will reap rich dividends for the company in more than one way
  • It will integrate seamlessly with local cultures
  • People would be less hesitant to work in a company that gives importance to local talent
  • Local Businesses would also be less hesitant to outsource work to Infosys as it would have local people who can better relate to the local business markets.
  • Each local unit would be better able to act as an engine of growth for further penetration of local markets.
I am looking forward to see what other benefits this step would accrue to Infosys. 'Zooming-out' to look at the big picture and 'zooming-in' to make alterations in the machinery of the company to achieve the behavior of the company in a way that would be well received in the bigger picture is what globalization is all about.

1 comment:

bhattathiri said...

In Infosys we can see ideal management system, maintaining harmony and happiness among employees and management.

Infosys team brings prestige, glory, pride and wealth to India and all Indians.
In this modern world the art of Management has become a part and parcel of everyday life, be it at home, in the office or factory and in Government. In all organizations, where a group of human beings assemble for a common purpose irrespective of caste, creed, and religion, management principles come into play through the management of resources, finance and planning, priorities, policies and practice. Management is a systematic way of carrying out activities in any field of human effort.

Its task is to make people capable of joint performance, to make their weaknesses irrelevant, says the Management Guru Peter Drucker. It creates harmony in working together - equilibrium in thoughts and actions, goals and achievements, plans and performance, products and markets. It resolves situations of scarcity, be they in the physical, technical or human fields, through maximum utilization with the minimum available processes to achieve the goal. Lack of management causes disorder, confusion, wastage, delay, destruction and even depression. Managing men, money and materials in the best possible way, according to circumstances and environment, is the most important and essential factor for a successful management.

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