Thursday, June 02, 2011

3 web generations

 

PUSH Web

Web 1.0 was when content was locked in university computers, research labs, etc. and the need felt for a seamless way to access this content from other places paved the way for the World Wide Web.

We all grew up when Web 1.0 burst into the scene back in 1980s. My first exposure to the WWW was during my graduation college in late 90s. Hotmail had been introduced and was making huge waves. Owning a e-mail address with a ‘@hotmail.com’ suffix was

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matter of pride. Content locked up was being unlocked. WWW became a huge library of resources that helped researchers, professors and students alike in sharing and learning. The web had a strong academic feel to it with content shared resembling college notes. Content that had sat within academic confines was being thrown open for the anybody across the globe who could access it. The strong underlying characteristic was the PUSH of content to consumers

SHARE WEB

The dot com craze was just revving up around the last couple of year of the millennium. Thought dotcom craze reached a crescendo and eventually fell apart by the turn of the century, it firmly lay rules for the next generation web – A web where people could leverage the power of the connected network to conduct share thoughts, ideas, content and eventually do business around the globe by using the Internet medium as an enabler of product and service sharing. This fundamental idea has been strengthened time and again through the attempts of Microsoft, eBay, Google and more recently through the likes of Facebook, Twitter and Amazon. The emphasis on the individual netizen is not just consumption but creation. Collaboration, co-creation, crowd sourcing are the new trends we are observing in this avatar of the web sometimes also referred to as Web 2.0

SEMANTIC WEB

The next avatar of the web also referred to as Web 3.0 would unfold a paradigm shift. The shift will be from how the internet can help me do things to how the internet will will customize itself to my specific needs. We are already witnessing the essential DNA of this next generation web being put in motion

  1. The move towards making the web more personal:  Google ads bombard you with customized ads based on your browsing and search patterns. Facebook serves you ads based on your social circle, the conversations that happen on the ‘wall’, etc. Amazon recommends you stuff that you can buy based on you last purchase, your wish list on the Amazon site, etc..
  2. Making the web ubiquitous:The current generation is not constrained in accessing the web. We are connected to the net almost at all times via our mobiles, smart devices, tablets, PCs and laptops. Each individual has a preference of a device and the smart device market is exploding to meet this burgeoning demand. Web 3.0 would be accessible across all devices seamlessly striving to deliver a singular and consistent experience.
  3. Making the web intelligent: The real power of the semantic web will get unleashed when the smart devices have access to an intelligent web. A web that builds on top of the current static Web 2.0 to filter, refine and enhance content pouring in from web searches to fit an individual’s profile, needs and desires which keep changing dynamically.
  4. Allow unlimited scalability to the web: All the 3 points above would need enormous computing power to crunch numbers and data tirelessly at the background to meeting the needs of 6 billion inhabitants of the planet and the umpteen smart devices that work for each one of us be it at home, workplace, travel, leisure or in our private zones. A complete computing fabric that provides for theoretically unlimited computing power, one that is not held back by a portion of the fabric being unavailable for some reason and so and so forth. That is where the current revolution under the name of cloud computing is moving  towards – The creation of a omnipresent fabric of computing resources that tirelessly work to enable Web 3.0

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